Add lead to sequence API
sequencer.lead.add
- Providers
- 2
- Calls, 30 days
- 67K
- Lowest per hit
- $0
- Reviews
- 31
Overview
Hit: The lead accepted into the campaign.
Endpoints
Every provider of this capability, ranked by Grid score: reliability, fill, accuracy, speed and cost per verified hit, weighted.
| # | Provider | Grid score | Price | Reliability | Fill rate | Accuracy | p50 | Freshness | Per verified hit | Reviews | Last verified |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Rank 1 | Instantly Grid Choice Verified Benchmarked BYOK | 95 | $0per call | 99.4%n=41K | 98.0% | n/a | 380 ms | live | $0 | Rated 4.5 out of 5(18 reviews) | |
| Rank 2 | Smartlead Verified Benchmarked BYOK | 88 | $0per call | 99.0%n=26K | 97.0% | n/a | 520 ms | live | $0 | Rated 4.4 out of 5(13 reviews) |
Pricing
List price per call, and what one verified hit costs once misses are counted. Failed calls are free.
Performance
Fill rate, accuracy, success and gateway latency per provider over the trailing 30 days, with the sample behind each number.
Uptime
Share of calls without a vendor-side failure (errors, timeouts, capacity). Caller mistakes and refusals don't count against a vendor. Last 30 days, daily.
Sample dataIllustrative figures from the catalog's quality samples until live traffic is published
Apps
Public apps that identify themselves with X-Grid-App or HTTP-Referer and X-Title, over the last 30 days.
No public app has listed itself here yet. Add two headers to get yours ranked.
Activity
Routed calls per day over the last 30 days.
- Instantly
- Smartlead
| Day | Instantly | Smartlead |
|---|---|---|
| Aug 28, 2026 | 1333 | 1014 |
| Aug 29, 2026 | 614 | 409 |
| Aug 30, 2026 | 782 | 402 |
| Aug 31, 2026 | 1189 | 953 |
| Sep 1, 2026 | 1428 | 1028 |
| Sep 2, 2026 | 1359 | 792 |
| Sep 3, 2026 | 1480 | 825 |
| Sep 4, 2026 | 1640 | 1114 |
| Sep 5, 2026 | 674 | 529 |
| Sep 6, 2026 | 636 | 427 |
| Sep 7, 2026 | 1685 | 913 |
| Sep 8, 2026 | 1651 | 902 |
| Sep 9, 2026 | 1326 | 1006 |
| Sep 10, 2026 | 1260 | 945 |
| Sep 11, 2026 | 1352 | 915 |
| Sep 12, 2026 | 743 | 512 |
| Sep 13, 2026 | 693 | 446 |
| Sep 14, 2026 | 1631 | 1054 |
| Sep 15, 2026 | 1266 | 943 |
| Sep 16, 2026 | 1387 | 1028 |
| Sep 17, 2026 | 1461 | 979 |
| Sep 18, 2026 | 1467 | 864 |
| Sep 19, 2026 | 663 | 485 |
| Sep 20, 2026 | 768 | 562 |
| Sep 21, 2026 | 1656 | 877 |
| Sep 22, 2026 | 1341 | 1065 |
| Sep 23, 2026 | 1534 | 845 |
| Sep 24, 2026 | 1256 | 976 |
| Sep 25, 2026 | 1615 | 953 |
| Sep 26, 2026 | 800 | 478 |
API
Same input for every provider. Add route=waterfall to fall through on misses, or provider=<slug> to pin one.
| Input | Description |
|---|---|
| email* | Lead address (required) |
| campaign_id* | Target campaign (required) |
curl https://api.gridrouter.io/v1/call/sequencer.lead.add \
-H "Authorization: Bearer $GRID_KEY" \
-d '{"email":"dana@northwind.dev","campaign_id":"cmp_q4_devtools","route":"best_value"}'Fields
The normalized output every provider maps into. Suppliers come from integrated endpoint mappings (verified) or field names in each vendor's API docs (vendor-claimed).
Reviews
No written reviews yet. Reviews open after 100 routed calls on an endpoint.
Questions about this capability
What does a verified add lead to sequence result cost?
Instantly is the lowest at $0 per verified result once misses and wrong answers are counted. Its list price is $0 per call.
Which add lead to sequence API is fastest?
Instantly answers in 380 ms at the median and 1.2 s at p95.
What counts as a hit for add lead to sequence?
The lead accepted into the campaign. Fill rate is the share of calls that produced a hit. Per-hit endpoints bill only hits, and failed calls are never billed.
Can I use my own provider key?
Yes for Instantly and Smartlead. Calls on your own key are routed and scored like any other, and never metered.

